Social Media Advisors

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Social Media Advisors

Twitter Applications- 125 Tools To Make Twitter Easier To Use

Social Media Advisors, Twitter Applications

Twitter Applications- A Motherload List to make Twitter easier. If you are anything like me, there was a time & place when your friends all said “Oh, you need to use Twitter!” and you finally visited Twitter.com and registered an account.  You finished your registration, added celebrities like @aplusk and friends in your database.  You sent the infamous “Just trying out Twitter” as your first tweet and then set in complete confusion for the next 6 months trying to understand it.

Your friends & celebrities filled your wall with constant stream that was always moving and you had no way of making sense of how to use twitter.  After complete frustration set in, you threw in the towel & said that Twitter was not for you.

This is a very typical story of so many that have started on twitter.  When you use the basic web version of twitter, it is very difficult to understand how it all works & how to optimize your account.  Whenever I am working with a client who does not understand or enjoy using Twitter, it is normally because they are not trying out any of the various Twitter applications that exist.  After an hour of online consulting on these applications, it makes things much clearer.  Because of this, I decided it was time to put together a motherload list of Twitter Applications.

This list of Twitter Applications may not be every single application that exists, so if I miss some, please share in the comments below and I will make sure to update the list.  These are however some of the most popular & best applications I have ever found.  So without further ado, here is my motherload list of Twitter Applications:

Twitter Applications- Desktop Versions

Twitter Applications for Photo Sharing

Web Browser Run Twitter Applications

Twitter Applications- Link Shorteners

Twitter Analytics Applications

Scheduled Tweets- Twitter Application

Mobile Twitter Applications

Account Management Twitter Applications

Miscellaneous Twitter Applications

Twitter Marketing Applications

14 Reasons Why Your Business Needs To Use Facebook In Your Online Marketing Strategy

Facebook, Online Consulting, Social Media Advisors

I get asked all the time by clients when we are doing an online marketing consultation about why they need to be on Facebook.  The typical responses are: “I don’t care about someone going on vacation, or that someone’s dog just gave puppies,” or my personal favorite, “all Facebook is good for is throwing sheep, building farmvilles, and joining mafia wars.”  While there are many that get sucked into the giant black hole of Mafia Wars, Farmville and the thousands of other meaningless things to do on Facebook, what most people do not realize is the absolute power that lies within the Facebook platform.

As I mentioned in a previous post, we see roughly 1/3 of our revenue right now come from connections on Facebook.  This is a strong source of income for our online consulting business.  While drinking Google Juice remains king, social network sites like Facebook, Twitter, & Youtube are gaining traction daily.  In case you were wondering if Facebook is something you need to begin integrating into your online marketing plan.  Take a look at these stats, it might be time to start mixing in another drink as well.

GENERAL FACEBOOK STATS

  • More than 400 million active users
  • 50% of active users log on to Facebook in any given day (200 million people!)
  • More than 3 billion photos uploaded to the site each month
  • More than 5 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each week
  • More than 3.5 million events created each month (half of those invites come to me!)

FACEBOOK BUSINESS PAGES

  • More than 1.5 million local businesses have active Pages on Facebook
  • More than 20 million people become fans of Facebook Pages each day
  • Facebook Pages have created more than 5.3 billion fans

USER STATS

  • Average user has 130 friends on the Facebook
  • Average user spends more than 55 minutes per day on Facebook
  • Average user writes 25 comments on Facebook content each month
  • Average user becomes a fan of 4 Pages each month
  • Average user is invited to 3 events per month
  • Average user is a member of 13 groups

These are some very powerful statistics! While Facebook is an internal network that does not bring you the SEO value that you are used to your website or blog bringing, it is powerful.  Think about it like this: In 2009 the population of the United States was just over 307 million according to Google.  Facebook ads, show that right now there are 112, 291,180 people on Facebook that live in the US and are 18 years or older.  In other words, about one out of every three Americans have a Facebook account, and that 1 out of every 6 is on it daily!

There are many other ways to use Facebook in your online marketing plan for your business.  Hopefully by now you realize this is something you really need to start doing.  If you need help getting started, feel free to ask me for assistance, I love helping clients get their Facebook Business Page set up & optimizing their efforts on Facebook.

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