How to Modify Your WordPress Navigation with Menus
I remember back several versions of WordPress, the process of setting up your navigation on your site was a complete & total nightmare. It would take me days to get all my parent and children pages in order. I’d forget the numbered order and have to modify things over and over.
Sometimes when building a Custom WordPress Site for a client, I would actually have to write out a full navigation map just to get everything in order. Luckily over time WordPress integrated in Menus. Even after this happened several of the themes out there did not implement this feature in.
Below is a quick tutorial showing you how to set up and modify your navigation using WordPress menus.
If you have any questions, ask in the comments below.
How To Effectively Spam a Facebook Event To Your Friends
Over the past few days I’ve noticed more an more issues on Facebook with those I am connected to. For the longest of time things seemed to be going well. Then all of a sudden there seemed to be another mental lapse on how to use Facebook for business properly. I wrote yesterday about how to successfully tick off your fans on a Facebook Business Page. Well, this morning another common issue I have noticed on Facebook started running rampant again… people spamming you with events.
We have all had the invitations to a friends event on Facebook at sometime. I’ve heard that there are roughly 3.5 million events created on Facebook each month. If you are like me, you probably feel like you get invited to half of them. In my case though, I seem to be constantly invited to events that are nowhere near applicable to me. For example, today I was invited to an auction in San Clemente, CA. Curiosity got me, so I checked Google Maps, it’s only a mere 2,549 miles from where I live in South Carolina. No matter how amazing and awesome that house may be, the likelihood of me coming across the country to attend this event is almost zero. The same holds true for many more of the 1,300 other people invited to this event.
In fact, many wrote on the event wall complaining about being invited to an event they had no interest in attending or zero chance of traveling across the country to attend. I explain this whole situation a little better here:
So, before you invite everyone you know to your next Facebook Event, take a little bit of time to sort through those you are about to invite. Ask yourself this question: Will this person I invite be glad I sent the invitation or annoyed that I am sending them spam. If the answer is the latter, maybe you should refrain from sending it to them. Just because you invite over 1,000 doesn’t make your event more successful. Instead, inviting those who are likely to attend is a much better strategy to help you use Facebook for Business more effectively.
3 Ways to Tick Off Your Facebook Fans
One of the top questions I always receive when I am presenting as a social media speaker, is how to get more “likes” to your Facebook page. In fact, over the past few weeks I have seen many blog posts with ideas on how you can do this.
As I was reading through more and more blogs addressing this topic, the more frustrated I became by some really bad advice from these bloggers. Joining Facebook like groups where if I like your page you will like mine? Commenting on popular pages as your business with a link back to your page? C’mon, those are some of the worst options out there. To save you from reading a 3,000+ word novel if I wrote out all my thoughts in a blog post, I decided I would take the time to simply put it all on video for you:
Here’s the thing with the number of people who “like” your Facebook page. Does it really matter if you have 4,000 fans if nobody ever takes the time to comment or interact on the page? Not a bit. If nobody is reading your content on your business page, it provides zero value to your business. Bigger numbers do not equate to better. Your page will have a greater return to your business with 200 fans that actually participate and pay attention to it than one with 20,000 that ignores everything.
Also, with the dynamics of Facebook and how it is set up, your business page cannot help but to grow if you have active fans there. Every time they comment, their friends (which they say on average everyone now has anywhere from 130-150) see a link posted on their profile. If you get someone commenting 3 times a day on your business page, the natural reaction is for their friends to get nosy and check it out as well. When they see the good content, they “like” the page & join in as well.
So, don’t despise small beginnings on a group, and whatever you do, please do not try the spammy ways to grow your Facebook page. Bogus fans and spammy connections are nothing but a bad formula to create a Facebook Page with zero value.
Time for Summer Tech Summit.
Time for Summer Tech Summit with Coldwell Banker Bain in Seattle.
